AUTONOMOUS FREIGHT BROKERAGE OPERATIONS

Work every matching load the moment it becomes available.

BrokerBot monitors your inboxes, customer portals, and connected freight sources. When a load matches your rules, it creates the shipment in your CRM, advertises it to carriers, handles initial responses, and prepares the transaction for your broker.

Book a BrokerBot Demo See How a Load Gets Covered

Your pricing rules. Your carrier standards. Your final approval.

No rip-and-replace implementation required. BrokerBot works alongside your existing systems.

LIVE WORKFLOW · OPPORTUNITY BB-10482 10:42:18
SHIPMENT
Dallas, TX Atlanta, GA
781 mi · Dry Van 53' · Pickup 08/04 14:00
EVENT LOG

Illustrative workflow. Rates, carriers, and timings are examples.

MONITOR CONTINUOUSLY

BrokerBot watches designated freight sources at the intervals you choose.

ACT AUTOMATICALLY

Qualified opportunities enter your workflow without waiting for manual review.

ESCALATE INTELLIGENTLY

Unclear conversations are routed to your team or an on-demand operator.

KEEP BROKERS IN CONTROL

You set lanes, rates, margins, carriers, approvals, and exceptions.

THE BOTTLENECK ISN'T FREIGHT. IT'S RESPONSE TIME.

Valuable loads are lost while brokers are still checking emails, portals, and load boards.

A load appears in a customer email or portal. Someone evaluates it, enters it into a system, calculates a carrier offer, publishes it, monitors responses, negotiates, verifies details, prepares documents, and updates the customer.

Every manual step creates delay. During that delay:

Another broker may respond first.
A qualified carrier may accept another load.
The achievable margin narrows.
The opportunity is overlooked entirely.
Existing customers receive inconsistent service.

BrokerBot compresses this sequence from a collection of manual tasks into one supervised automated workflow.

TRADITIONAL BROKERAGE
Manual handoffs between systems
8:02 AM
Customer publishes load
8:19 AM
Broker sees the email
+17 min idle
8:27 AM
Load keyed into the TMS
8:34 AM
First carrier ad posted
8:51 AM
First response reviewed
9:08 AM
Negotiation begins
66 minto first negotiation
BROKERBOT BROKERAGE
One supervised workflow
8:02 AM
Customer publishes load
8:03 AM
Load qualified against rules
+58 sec
8:03 AM
CRM entry created
8:04 AM
Carrier offers published
8:06 AM
Qualified carrier engaged
8:11 AM
Agreement ready for approval
4 minto first negotiation
The opportunity is the same. The operating speed is not.
ONE AUTOMATED WORKFLOW

From available freight to a carrier-ready transaction.

BrokerBot operates as a coordinated group of specialized bots. Each performs a defined part of the brokerage process and passes structured information to the next stage.

SHIPMENT BB-10482
Dallas, TX Atlanta, GA
781 mi · Dry Van 53' · Customer pay $2,850
CURRENT ACTION
1

Monitor

BrokerBot watches approved sources for new freight — continuously, at the intervals you set.

Shared inboxes Individual inboxes Customer portals Internal customer feeds Connected APIs Spreadsheet uploads Structured web pages CRM / TMS queues
2

Qualify

Every opportunity is scored against brokerage-defined rules before anything else happens.

Origin / destination Equipment type Customer Commodity Pickup window Delivery window Mileage Customer pay Target margin Carrier availability Lane strategy Exclusion lists
3

Create

Qualified freight becomes a record in your system of record — populated, not stubbed.

Customer & facility details Appointment times Equipment requirements Commodity & weight Customer rate Target carrier rate Required documents Source + detection timestamp
4

Source

The carrier offer goes out through approved channels, under limits you define.

Initial advertised rate Maximum authorized rate Minimum gross margin Permitted load boards Direct-outreach carriers Approval before publish Refresh cadence Escalation ladder
5

Engage

BrokerBot conducts the initial transaction conversation and gathers what the load needs.

Answer routine questions Confirm equipment Confirm location & availability Negotiate within limits Collect driver & truck details Request carrier documents Identify missing information Detect need for judgment
6

Complete or escalate

Two clean endings — never a dead end.

CARRIER ACCEPTS

CRM and TMS updated, transaction record assembled, and a concise approval package sent to the broker.

CONFIDENCE TOO LOW

The conversation is handed to a person with full context — nothing is guessed and nothing is lost.

AUTOMATED LOAD DISCOVERY

Turn every approved inbox and customer portal into a live opportunity feed.

Customer freight rarely arrives through a clean API. It shows up in an email, a portal table, a spreadsheet attachment, or a page someone has to keep refreshing. BrokerBot monitors where freight actually appears, extracts the details, and records exactly where and when it was found.

SOURCE COVERAGE
Email inboxes6
Customer portals5
API feeds2
Spreadsheet drops1
OPPORTUNITY MONITOR Last complete scan 22s ago
14
Sources monitored
87
Detected today
24
Qualified
9
Duplicates prevented
3
Need review
LIVE FEED
10:42:18New dry van load detected — Apex Foods portal
10:42:19Dallas → Atlanta lane matched
10:42:20Customer pay exceeds minimum threshold
10:42:22Load BB-10482 created
10:42:31Carrier sourcing initiated

Inbox monitoring

Scans designated inboxes for new load tenders, quote requests, attachments, and customer updates.

Customer portal monitoring

Browser-based agents check authenticated customer portals on the schedule you define.

Attachment interpretation

Extracts shipment information from supported spreadsheets, PDFs, and structured documents.

Rule-based qualification

Filters opportunities against your lane, customer, equipment, timing, and margin requirements.

Duplicate prevention

Candidate loads are compared against existing records before a new opportunity is created.

Source audit trail

Every automated action retains its source, timestamp, extracted data, and decision history.

MULTICHANNEL CARRIER SOURCING

Publish once. Source across every approved channel.

Instead of recreating the same advertisement across load boards and carrier lists, the broker defines the sourcing strategy once. BrokerBot publishes, monitors, updates, and closes advertisements according to those rules.

OFFER — BB-10482
Dallas, TX → Atlanta, GA
Dry Van 53' · Pickup 08/04 14:00
Customer pay$2,850
Opening carrier offer$2,300
Authorized ceiling$2,400
Protected gross margin$450 min
CHANNEL
OFFER
REPLIES
LIVE
STATUS
Preferred carriers
$2,300
2
4m 12s
NEGOTIATING
Load board A
$2,350
6
4m 06s
ACTIVE
Load board B
$2,350
3
4m 06s
ACTIVE
Email network
$2,325
1
3m 48s
ACTIVE
SMS carrier list
STAGE 2

Multichannel publishing

Create offers on connected load boards, private networks, email campaigns, SMS workflows, or internal carrier databases.

Dynamic rate strategy

Start at your preferred carrier rate and step up within authorized limits when market response is thin.

Lane-specific rules

Different strategies for different customers, lanes, equipment types, appointment windows, or service levels.

Carrier prioritization

Contact preferred and previously successful carriers before opening the load to broader channels.

Automatic closure

Remove or mark advertisements as covered the moment a carrier is selected.

Performance feedback

Record which channels, rates, and outreach methods produce the fastest and most profitable outcomes.

AI-ASSISTED CARRIER ENGAGEMENT

Let BrokerBot handle the repetitive questions before your broker joins the conversation.

Most carrier conversations open the same way: is it still available, what's the rate, what equipment, when does it pick up, is the appointment firm, what's the commodity, can the rate move. BrokerBot answers from the verified shipment record and your approved negotiation limits.

TS
Tri-State Logistics
MC 884210 · SMS thread · BB-10482
ACTIVE CONSTRAINTS
Initial offer$2,350
Maximum authorized rate$2,400
Customer pay$2,850
Minimum gross margin$450
Carrier statusAPPROVED
InsuranceCURRENT
Human approvalREQUIRED
BOT CONFIDENCE

Below your configured threshold, BrokerBot stops and hands the thread to a person rather than improvising a commitment.

AUTOMATION WITHOUT DEAD ENDS

When the bot is uncertain, a person takes over with the full conversation already in front of them.

Freight transactions aren't always predictable. A carrier sends an unusual request, an unclear message, or conflicting information. BrokerBot should not guess.

When confidence falls below your threshold, the conversation routes to whoever you designate:

An internal broker An operations queue A supervisor A trained on-demand operator A customer-specific team

BrokerBot automates what it understands and surfaces what deserves human judgment.

HUMAN REVIEW REQUESTED BB-10482 · 4s ago
REASON

Carrier requested a revised delivery appointment and detention terms that are not included in the approved load instructions.

SUGGESTED NEXT ACTION

Confirm appointment flexibility with the customer before proceeding.

CONTEXT ATTACHED
Full carrier thread
Load details
Customer instructions
Current rate position
Carrier profile
Documents received
Missing information
Escalation rationale
Take the conversation Reply with a template
THE TRANSACTION UPDATES ITSELF

Keep every system, document, and stakeholder aligned.

Closing the carrier is one part of the workflow. BrokerBot coordinates the administrative work that follows the agreement — within your systems and your approval policy.

WHAT BROKERBOT CAN COORDINATE
Create the initial load record
Update the carrier assignment
Record the final carrier rate
Calculate expected gross margin
Store the negotiation history
Request carrier information
Verify required fields are present
Generate a rate confirmation
Assemble a carrier packet
Store customer instructions
Send approval notifications
Update the load status
Close active advertisements
Schedule check calls
Request automated status updates
Preserve a full audit trail
TRANSACTION RECORD — BB-10482
01Customer load detailsCAPTURED
02Internal load recordWRITTEN
03Carrier qualification recordVERIFIED
04Rate confirmationPENDING BROKER APPROVAL
CarrierTri-State
Rate$2,400
DriverM. Ortega
Margin$450
05Pickup instructionsATTACHED
06Communication history14 EVENTS
07Approval logAWAITING

Automated preparation does not mean uncontrolled execution. The confirmation waits for a broker.

COMPETE ON SPEED WITHOUT SACRIFICING CONTROL

The brokerage that acts first gets more chances to win.

01

Capture more freight

Monitor more customer sources and react to opportunities that would otherwise sit unseen.

02

Expand broker capacity

Each broker supervises more active opportunities without performing every administrative action.

03

Protect margin

Apply consistent pricing rules and stop negotiations before they exceed approved limits.

04

Improve service

Respond to customers and carriers faster while running a consistent operational process.

CAPABILITY
TRADITIONAL PROCESS
BROKERBOT WORKFLOW
YOUR RULES GOVERN EVERY BOT

Automation should follow your brokerage strategy — not invent one.

Controls apply at the company, customer, lane, user, and load level. Set a different level of autonomy for every workflow.

BOT AUTHORITY Carrier sourcing workflow · Apex Foods

PERMITTED ACTIONS AT THIS LEVEL
NEGOTIATION RANGE SIMULATOR Adjust the rules — watch the room BrokerBot is given
Customer pay$2,850
Opening carrier offer$2,300
Maximum authorized rate$2,400
Required gross margin$450
$0
$2,850
Authorized range
Margin floor
BrokerBot may negotiate
Margin at the opening offer
Margin at the ceiling

Opportunity rules

Approved customers Approved origin & destination Supported equipment Minimum customer pay Mileage bands Excluded commodities Pickup lead time Appointment restrictions

Financial rules

Starting carrier rate Maximum carrier rate Required gross margin Required margin percentage Negotiation increments Approval thresholds Customer-specific pricing

Carrier rules

Approved carrier status Insurance requirements Operating authority Safety criteria Performance history Geographic proximity Do-not-use lists Preferred carrier priority

Communication rules

Approved response templates Permitted negotiation topics Required disclosures Escalation triggers Maximum follow-ups Business-hour restrictions Language preferences

Approval rules

Loads that may proceed automatically Loads requiring broker approval Rate changes requiring approval New carriers requiring approval Customer exceptions Documents requiring signature
WORKS WITH THE SYSTEMS YOUR BROKERAGE ALREADY USES

Add an automation layer without rebuilding your operation.

Connect BrokerBot to supported systems through APIs, email workflows, browser automation, structured imports, or custom integrations.

Discuss Your Current Workflow
CUSTOMER SOURCES
Email inboxes
Customer portals
Web applications
API feeds
Spreadsheet uploads
EDI / structured data
BROKERAGE SYSTEMS
Transportation management
CRM systems
Accounting platforms
Document management
Internal databases
Custom applications
CARRIER CHANNELS
Load boards
Carrier email lists
SMS systems
Private carrier networks
Internal carrier databases
Communication platforms
WORKFORCE & ESCALATION
Internal broker queues
Team messaging tools
Ticketing systems
Call-center systems
On-demand workforce
Supervisor escalation paths

Categories describe supported integration patterns, not endorsements. Specific systems are evaluated per workflow, subject to available access methods and applicable platform terms.

BUILT FOR REAL BROKERAGE WORKFLOWS

Start with one bottleneck. Expand as your operation gains confidence.

USE CASE 01

Customer portal monitoring

A brokerage serves customers that post freight to separate websites throughout the day.

BrokerBot monitors each approved portal, identifies matching opportunities, and creates a standardized internal record.

OUTCOMEMore opportunities identified without assigning brokers to refresh customer websites.
USE CASE 02

Shared inbox automation

Load tenders arrive through a high-volume shared email inbox.

BrokerBot extracts details, distinguishes new opportunities from updates, applies your rules, and sends qualified freight into sourcing.

OUTCOMEFaster response with less manual sorting and data entry.
USE CASE 03

After-hours coverage

Customers publish freight outside normal business hours.

BrokerBot monitors the source, prepares matching opportunities, begins approved sourcing, and wakes an on-call broker only when needed.

OUTCOMEThe brokerage stays responsive without full manual overnight coverage.
USE CASE 04

High-volume transactional freight

A customer publishes a large number of similar loads with repeatable requirements.

BrokerBot applies established lane, pricing, carrier, and documentation rules to each opportunity.

OUTCOMEBrokers supervise the portfolio rather than rebuilding each transaction.
USE CASE 05

Difficult-to-cover loads

Some loads need broader sourcing or staged rate adjustments.

BrokerBot moves through predefined sourcing stages and escalates once the authorized strategy is exhausted.

OUTCOMEEvery approved sourcing step happens consistently before manual intervention.
USE CASE 06

Preferred carrier reuse

The brokerage wants to prioritize carriers with successful lane history.

BrokerBot identifies matching carriers, runs outreach, and opens the load to wider channels only if the preferred network is quiet.

OUTCOMEStronger carrier relationships and more consistent service.
CALCULATE THE CAPACITY ALREADY HIDDEN IN YOUR OPERATION

How many brokerage hours are consumed by repeatable work?

Enter your own numbers. Everything below is computed live from what you supply.

YOUR OPERATION
ILLUSTRATIVE ESTIMATE
Repeatable administrative hours per month
Hours potentially automated
Equivalent monthly capacity
Additional opportunities evaluated
Additional loads potentially covered
Recovered labor capacity
Illustrative gross-margin opportunity
Estimated time to recover setup cost
Get a Workflow-Specific Estimate

Results are illustrative estimates based on the information you supply. Actual savings, load volume, coverage rates, and financial results depend on implementation, market conditions, workflows, and brokerage performance.

OPERATIONAL DASHBOARD

Manage bots like members of your operations team.

OPERATIONS CONTROL · TUESDAY All bots reporting
BOT STATUS
Customer portal monitorRUNNING
Shared inbox monitorRUNNING
Load qualification botRUNNING
Carrier sourcing botRUNNING
Carrier conversation bot4 ACTIVE
Document bot7 TO APPROVE
MARGIN PROTECTION
Average customer pay$2,912
Average accepted carrier rate$2,417
Expected average gross margin$495
Negotiations stopped by rule9
TODAY'S ACTIVITY
2,846
Sources checked
137
Opportunities found
41
Qualified
38
Loads created
106
Ads published
84
Conversations opened
17
Ready for approval
6
Exceptions escalated
BOT PERFORMANCE
Automatic qualification accuracy94%
Carrier response rate61%
Escalation rate7%
Median time to first carrier contact96s
Median time to human response4m 12s
HUMAN ATTENTION QUEUE 5
URGENTBB-10391
Pickup appointment in 43 minutes
COMPLIANCEBB-10456
Carrier insurance status requires review
DATA CONFLICTBB-10470
Customer instructions conflict with portal data
TERMSBB-10482
Carrier requested detention modification
PRICINGBB-10488
Rate exceeds authorized threshold
START WITH A CONTROLLED WORKFLOW

BrokerBot learns your process before it acts on your behalf.

Autonomy is earned one workflow at a time. Every phase is reversible and observable.

Map Your First Workflow
1PHASE ONE

Workflow mapping

Document how the operation actually runs today.

Where opportunities originate Which ones you pursue Which systems must update How rates are calculated Which carriers are eligible Which documents are required Which decisions need approval Which events require escalation
2PHASE TWO

Observation mode

BrokerBot watches and recommends, taking no external action. You compare:

What it detected What it qualified What it would have entered What rate it would have offered When it would have escalated
3PHASE THREE

Assisted automation

BrokerBot performs approved administrative actions while brokers approve the sensitive steps — publication, negotiation outcomes, and rate confirmations.

4PHASE FOUR

Bounded autonomy

Selected workflows run automatically when every condition holds:

Approved customer Approved lane Approved equipment Approved carrier Minimum margin satisfied No documentation exceptions Rate below approval threshold
5PHASE FIVE

Optimization

Review performance and refine:

Qualification rules Rate strategies Carrier priority Escalation thresholds Source intervals Approval requirements
AUTOMATION YOUR OPERATIONS TEAM CAN AUDIT

Know what BrokerBot saw, decided, changed, and communicated.

Role-based permissions

Restrict access and bot authority by user, team, customer, or workflow.

Action history

A timestamped record of every automated action and every human approval.

Source traceability

Link extracted shipment data to the email, page, document, or system it came from.

Approval controls

Require human authorization before any sensitive action leaves the platform.

Credential protection

Securely manage access to connected customer portals and operational systems.

Data segmentation

Separate customer, carrier, and brokerage information by defined access policy.

Conversation records

Store the messages and decision context attached to each transaction.

Emergency controls

Pause an individual bot, workflow, customer, integration — or every automated action at once.

Confidence thresholds

Escalate whenever BrokerBot cannot complete a task at the confidence you require.

RESPONSIBILITY

BrokerBot provides workflow automation tools. Brokerages remain responsible for carrier selection, pricing decisions, contractual obligations, regulatory compliance, customer commitments, and the accuracy of information submitted through their accounts.

QUESTIONS BROKERS ASK

Frequently asked questions

If your question involves a specific system, portal, or customer arrangement, it's worth a workflow review rather than a generic answer.

Ask it on a demo call

Your next load may already be available.

See how BrokerBot monitors your freight sources, qualifies opportunities, sources carriers, manages initial conversations, and prepares transactions using the rules that already govern your brokerage.

The first conversation is a workflow review — not a generic software presentation.

We map one repeatable workflow end to end
You see exactly where approvals stay with your brokers
You leave with a written picture of what could be automated first
BOOK A WORKFLOW DEMO

We reply with times, not a sequence of nurture emails.